Operationalizing AI tools for Research Explorations
AI tools | ML | Research
This case study maps research methodologies, processes, tools, and frameworks that researchers and designers at ThinkPlace use to navigate systems in addressing problems, identifying opportunities, and drawing insights using emerging technologies like AI, ML, and NLP.
This work helped the designers and researchers at ThinkPlace to choose the appropriate AI tool/s to cater to the needs of different projects and clients they engage, enhancing speed and productivity.
My Role
Researcher, Analyst
Strategy Intern
Targets
Designers, Researchers,
Strategists at ThinkPlace
Timeline
4 months
May - August, 2022
Org
ThinkPlace
New York, USA
Tools
Elements
Kumu.io,
Microsoft tools
Challenge brief exploration, Target mapping, AI, ML tool evaluation
The Challenge
Can we Research better with emerging tools and technologies?
Research work usually tends to repeat without the opportunity to learn or might be hard to document, and visualize the research data through data visualization techniques
This project mainly aims at emerging tools and technologies like Artificial Intelligence (AI), Machine Learning (ML), and Natural Language Processing (NLP) which has the potential to aid or enhance the work of researchers or the entire organization.
The Insights
When it comes to design, researchers admitted to excessive time consumption. But in the hindsight, they seemed to appreciate the extra time
Time Management
Designers and researchers have maintained the conventional approach to delivering a report. Clients would love different formats which are more powerful.
Delivery
Formats
There is a struggle to share and seek help to identify the tools and methods used in specific contexts
Knowledge on Resources
The Solution
A Tool kit of emerging technologies
The “Pain-Tool” map
I was able to identify the emerging tools in the vast field of AI, NLP, and ML and relate to the struggles of the stakeholders to create an interactive map where it can be crowdsourced for depth and expanse.
Find the tool here:
https://kumu.io/VinayPandu/thinkplace
The Impact
Financial
Reduced project costs by optimizing resource utilization
The tool enhances productivity, reducing both service delivery costs and client expenditures
Social
Competitive advantage with relevant AI systems
Strategic
Improves efficiency, productivity and reduced work force requirement
Click below to understand my process
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